Aligning authors, publishers, and customers: Finding the right solution for eBooks in chemistry

CINF 24

Michael Forster, mforster@wiley.com, STM Books, John Wiley & Sons, Inc, 111 River Street, Hoboken, NJ 07030
The benefits and advantages of the electronic medium are perhaps greater in the field of chemistry for information that is currently published in the form of print books than in any other discipline. However, the challenges faced by publishers and their customers in delivering these benefits to users are not trivial - and are posed by issues of technology, user behavior, and the marketplace, to name a few. This presentation will provide a brief look at the current market in eBooks, look at some specific issues that exist with respect to chemistry as content matter, and then examine the issues that affect publishers, authors, and the customers and users who make up this community of interest. Some possible future developments and trends for the short and medium term will also be identified, as well as their associated limiting factors.